EU Trade Customers - please Read

For EU orders of 100kg or less, please order via Haka Tackle Approved EU Partner

All UK orders, and EU orders over 100kg, should continue to be dealt with directly by Haith’s, UK.

Haith’s® & Robin Red® Trade

Genuine Robin Red®.
Trade Bait Ingredients.
Made In The UK.

Order Robin Red® and core bait-making ingredients direct from Haith’s UK, or through our approved EU partner for smaller EU orders.

Genuine Ingredients Robin Red® from Haith’s UK
Trade Pricing Log in for wholesale access
UK & EU Support Clear routes for trade orders
Haith’s Trade

Trade Customers - Log In For Pricing

Access trade pricing for Haith’s and Robin Red® fishing bait ingredients, with wholesale benefits for bait firms, bait manufacturers and trade customers.

✓ Order from £100
✓ Exclusive wholesale pricing
✓ Bulk order discounts
✓ Early access to new products
✓ Dedicated account management
✓ Flexible payment terms - subject to references
✓ Buy Robin Red® at trade prices
✓ Use our trademarks and logos - T&Cs apply
Register Now - New Accounts Welcome
Haith’s® & Robin Red®

Embrace The Trusted Legacy Of Haith’s® & Robin Red®

Anglers place their trust in Haith’s for a reason - our unwavering commitment to quality.

Unlike some, we never compromise on excellence by adding cheap fillers to our ingredients. At Haith’s, quality always takes precedence, ensuring that every product we offer is genuinely valuable and effective for your customers’ fishing experience, and your sales success.

Apply For A Trade Account Browse Trade Ingredients
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Quality takes precedence.

That principle has helped Haith’s and Robin Red® earn the trust of generations of anglers and bait firms.

No Cheap Fillers Ingredients chosen for genuine bait-making value.
Trusted By Anglers Proven reputation across generations of carp fishing.
Built For Trade Success Ingredients that support your customers’ fishing experience and your sales.

Log in for the best prices.

These are our retail prices below.

Log in for the best prices.

These are our retail prices below.

Why Choose Haith's?

  • Fisherman Ken Townley holding carp

    Unmatched Legacy:

    With a storied history dating back over eight decades, Haith's has earned the trust of generations of anglers. Our proven track record speaks for itself, making us a partner you can rely on. Many of our ingredients have been tested and developed with the help of bait-making expert Ken Townley.

  • Haith's robin gold in a scoop with a vibrant gold colouring

    Quality Assurance:

    Every ingredient in our lineup undergoes rigorous testing and quality checks to ensure it meets the highest industry standards. We are committed to delivering excellence with each and every product.

  • Haith's Ingredients

    Innovative Solutions:

    At Haith's, we never stop innovating. Our team of dedicated experts is always exploring new techniques and sourcing sustainable ingredients, giving you access to cutting-edge solutions for your fishing baits. Read our bait testing journal.

HAITH'S® & ROBIN RED® - MADE IN THE UK, SOLD TO THE WORLD

Ken Townley wearing Robin Red t shirt catching carp

Robin Red HB - Original

Haith's legendary ROBIN RED® has stood the test of time as the ultimate carp-catching secret since the 1950s, delivering exceptional results worldwide.

Order Robin Red HB

Make Good Boilies GREAT with Haith's Baits:

  • Haith's Robin Red Original

    Robin Red Original:

    The original source of greatness that has made champions out of mere mortals. Unleash the power of Robin Red Original and tap into one of carp fishing's most famous brands.

    Learn More

  • Haith's Robin Red Naturals

    Robin Red Naturals:

    Red, Gold, Green & Orange. Colour your bait naturally with ROBIN RED®, ROBIN GOLD®, ROBIN GREEN®, and ROBIN ORANGE®. Natural colour foods with natural extracts - made without e-numbers. 

    Learn More

  • Haiths nectarblend fishing ingredient in a scoop

    Bird Food Blends:

    Escalate your bait to extraordinary heights with Haith's quality ingredients. Our range of bird food based ingredients will ignite your bait-making senses - helping you to create bait that defies limits! With Haith's in the mix, your brand will soar like never before.

    Learn More

More from Haith's & Robin Red

  • Haiths nectarblend fishing ingredient in a scoop

    Logos & Licences

    Approved Haith's & Robin Red bait firms have access to our logos and unique licences. Use our trusted brand to signpost that you use Haith's genuine ingredients and catch more sales in your market - read more. Trading with Haith's means you accept our T&Cs.

  • Haith's director Simon King collecting inaugral Board of Trade Award

    Award-winning

    Haith's is a recipient of the inaugral Board of Trade Award and is proud to be a high-quality UK manufacturer selling its goods to the world's best bait firms. Read more here.

  • 10 year anniversary export champion logo and Simon King being an export Champ for exporting.

    We're Export Champions

    Haith's is an Export Champion - acknowledged by the UK Government for being a champion exporter and for helping international trade - read more.

Haith's® and Robin Red® are registered trade marks of John E. Haith Ltd., trading as Haith's

Disclaimer: While Robin Red® & other Haith's ingredients have been developed to align with UK and EU rules, it remains the responsibility of each bait firm to ensure compliance within their specific market.